







燕昭好马 is a Chinese idiom (chengyu) meaning “refers to a ruler's or leader's eagerness to attract and value talented individuals, using all means to seek out and employ them”. Literally, “King Zhao of Yan's love for horses”.
During the Warring States period, after King Zhao of Yan ascended to the throne, he was eager to strengthen his kingdom by recruiting talented individuals. Guo Wei used a horse analogy to advise him.
He recounted a story about an ancient king who offered a thousand gold pieces to buy a swift horse. After three years, he found only a dead horse. The king's attendant bought the dead horse's bones for five hundred gold pieces. Unexpectedly, within a year, three swift horses were brought to the king.
Guo Wei used this story to suggest that if King Zhao could sincerely seek out and value worthy individuals, talented people would hear of his sincerity and come to him from far and wide.

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Open the tool →燕昭好马 (yān zhāo hǎo mǎ) is a Chinese idiom (chengyu) meaning “refers to a ruler's or leader's eagerness to attract and value talented individuals, using all means to seek out and employ them”.
燕昭好马 is pronounced yān zhāo hǎo mǎ in Mandarin Chinese.
Literally, 燕昭好马 means “King Zhao of Yan's love for horses”. It is used to mean “refers to a ruler's or leader's eagerness to attract and value talented individuals, using all means to seek out and employ them”.
燕昭好马 comes from a classical Chinese story dating back to ancient China. The full story is on this page.
燕昭王喜爱骏马。后作求贤之典。